Login story

Meet the Login family and Login5 Foundation Counsel and discover how their combined expertise can drive real change.

About us

More than ten years ago I began to think about how we are mistreating the Earth and how unsustainable is our exploitation of natural resources. When I sold my share in the company najdi.si, I found out that the money from the sale was not enough to deal with climate change issues. Since we live and work in Eastern Europe, it was easier to make rather than raise the money. So, my family and I set up a plan to make the money we needed in seven years. We founded the company Outfit7, famous for its Talking Tom Cat. After exactly 7 years, we sold the company for $1 billion, and now we can finally focus on our original plan.

Samo Login

SAMO LOGIN

Samo Login was CEO of Outfit7 Limited – one of the fastest-growing media entertainment companies on the planet. The architect of Outfit7’s Talking Tom and Friends franchise, Samo led the creative and overall strategy for both the company and its products. Prior to founding Outfit7, Samo served as the founding Chief Technology Officer at popular search engine portal Najdi.si, which was acquired by Telekom Slovenija in 2009. He holds a Masters degree in Computer Science from the University of Maribor, Faculty of Electrical Engineering and Computer Science. The Login5 Foundation was first established in 2013, Both Iza Sia and Samo became active in the Login5 Foundation since the sale of Outfit7 in 2017.

JANEZ NEJC LOGIN

Janez Nejc Login served as General Manager of Outfit7’s largest production site with 200 employees for four years, applying his extensive product management experience and knowledge. Janez leads various projects in the Login5 foundation, one of the biggest being the production of software for sustainable farming that will support farmers starting with organic practices on their own land.

Board
management

Christoph Huber

Christoph Huber studied at the University of Zurich (lic. iur.). He also holds a post graduate diploma in Liechtenstein company law from the University of Liechtenstein and is admitted to the Bar in the Canton of St. Gallen (Switzerland). He has extensive experience in the incorporation and administration of foundations, trusts and other domestic and foreign legal entities.

Peter Marxer Jun.

Peter Marxer jun. studied at the University of St. Gallen (Dr. iur. HSG) and at Cornell University, Ithaca/NY (LL.M.). He was admitted as a lawyer in Liechtenstein in 1999. From 1996 to 1999 he was an associate at Marxer & Partner, where he was a partner from 1999 to 2010 and has been a member of Counsel since 2011. He is also a member of the International Academy of Estate and Trust Law.

Our
projects

Login eko: future of agriculture

Farming methods are damaging our environment. We are developing new sustainable large-scale farming practices to protect natural habitats and people.

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R&D for healthy, delicious food

Understanding our food choices to develop foods that are appealing to everyone and healthy and sustainable for the environment.

Developing energy-reducing technologies to influence building policies and practices that reduce greenhouse gas emissions and improve health of residents.

Supported by the Login5 Foundation, the Oxford University will extend the HESTIA platform, measuring the environmental impact of agriculture.

Our health and environmental sustainability are tightly linked. We want to provide the best possible evidence to inform individual choices.

Our
approach

We will open-source our work, giving everyone the opportunity to use the results of our research for free.

Check our vision

Login story

About us

SAMO LOGIN

JANEZ NEJC LOGIN